Business Insider -
10 Sep 2014 19:06

Jaguar introduced its new XE sedan in a way only the folks from Coventry, England could. On a stage at London's Earl's Court Exhibition Center, the company presented its newest sedan in a grand, two hour-long musical extravaganza that chronicled the company's history through the eyes of a young car designer. But when you look past the glitz and glamour of the event, it becomes clear that Jaguar realizes very well that its fortunes for the next decade or two hinge on the success of the XE. While ...
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